Disney+ On Apple Vision Pro Ushers In A New Era Of Storytelling Innovation And Immersive Entertainment

JANUARY 16, 2024 – Beginning February 2, fans will be able to experience Disney’s iconic stories like never before with Disney+ on Apple Vision Pro, Apple’s revolutionary spatial computer, offering Disney+ subscribers with a Vision Pro device a new way to stream entertainment at no additional cost.

“At Disney, we’re constantly searching for new ways to entertain, inform, and inspire by combining exceptional creativity with groundbreaking technology to create truly remarkable experiences,” said Bob Iger, CEO of The Walt Disney Company. “Apple Vision Pro is a revolutionary platform that will bring our fans closer to the characters and stories they love while immersing them more deeply in all that Disney has to offer. We’re proud to once again be partnering with Apple to bring extraordinary new Disney experiences to people around the world.”

At launch, viewers can transform their space into one of four Disney+ environments, bringing them even closer to the story. Each environment includes animations and sounds that make the space feel alive, and Easter eggs from films and franchises that will surprise and delight fans.

Available only on Apple Vision Pro, Disney+ subscribers will be able to stream the entire catalog – including thousands of TV shows and films, plus access to Hulu content for eligible Disney Bundle subscribers – from iconic environments with vivid details, including the Disney+ Theater, inspired by the historic El Capitan Theatre in Hollywood; the Scare Floor from Pixar’s Monsters Inc.; Marvel’s Avengers Tower overlooking downtown Manhattan; and the cockpit of Luke Skywalker’s landspeeder, facing a binary sunset on the planet Tatooine from the Star Wars galaxy.

Disney+ on Apple Vision Pro is the result of innovation and collaboration between multiple technology teams at the Company, including Disney Studio Technology, Disney Entertainment & ESPN Technology, ILM Immersive, and Skywalker Sound.

Disney+ environments were developed using the Universal Scene Description (USD) format. Originally developed by Pixar and open-sourced in 2016, USD allows developers to work simultaneously and collaboratively across creation tools and development pipelines to compose complex 3D experiences, at scale, across many applications, and in real-time. The Alliance for OpenUSD – a group formed by Pixar and Apple, among others – is working to standardize the USD format across the industry.

Using Dolby Vision and Multiview High-Efficiency Video Coding (MV-HEVC), 3D movies on Disney+ will deliver exceptional UHD resolution in HDR, unfiltered and independent for each eye, and at a high frame rate for several titles – ensuring that the filmmakers’ creative intent is fully preserved and reflected.

Disney+ on Apple Vision Pro extends the long-standing history of groundbreaking innovation and collaboration between Disney and Apple. With Disney+ on Apple Vision Pro, the world’s greatest storytelling company joins the most innovative technology company to continue delivering real-life magic for fans around the world.

For more information on Disney+ on Apple Vision Pro, visit disneyplus.com/applevisionpro.

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About Disney+

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star, and in the U.S., Disney Bundle subscribers can also access extensive Hulu content, including next-day TV and Hulu Original titles, on Disney+. The flagship direct-to-consumer streaming service from The Walt Disney Company, Disney+ offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With unprecedented access to Disney’s long history of incredible film and television entertainment, Disney+ is also the exclusive streaming home for the newest releases from The Walt Disney Studios. Disney+ is available as a standalone streaming service, as part of the Disney Bundle in the U.S. that gives subscribers access to Disney+, Hulu, and ESPN+, or as part of Combo+ in Latin America with Star+, the standalone general entertainment and sports streaming service in the region. For more, visit disneyplus.com, or find the Disney+ app on most mobile and connected TV devices.

About Apple Vision Pro

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with the iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

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