DC Shoes is collaborating with Lucasfilm in an epic new footwear and apparel collection that celebrates the original trilogy, with a focus on Star Wars: A New Hope™. The Star Wars™ | DC Shoes collection features five unique character-driven capsules that highlight character art of Boba Fett™, Darth Vader™, Luke Skywalker™, the X-wing/R2-D2™, and the stormtroopers. The collection also includes an extensive Essentials capsule that features black Galactic Empire and white Rebel Alliance colorways with a standout blueprint design on some of DC’s bestselling Essential styles.
The collection gives equal love to both the dark side and light side of the Force. But what really makes this collaboration stand out is the attention to detail. With Aurebesh script spelling out iconic quotes, special keychains included with the shoes, and yearbook-style superlative awards on the tees, DC had some fun and kept it authentic throughout. A good example of this is the X-wing-inspired Kalis Vulc, which includes a zipper stash pocket on the tongue that cleverly fits the included “Death Star™ Plans” keychain.
“We are humbled to work with such an iconic cultural juggernaut as STAR WARS. Aside from being a massive influence on nearly every person at DC Shoes, we love how well the story of underdog rebels upsetting a powerful Empire mirrors the DC brand story.”
-Michael Minter, Head of Marketing, DC Shoes